One app for everything a pet needs, and everyone who provides it.

Pet owners in Indonesia juggle separate apps and chats for food, grooming and vet care, and a pet's health history lives nowhere. The goal was one place for all of it, plus a partner app good enough that shops, groomers and vets would actually run their business in it.

• For pet owners — Shop, book grooming with pick-up and delivery, chat with a vet, book a clinic visit, and keep every pet's health record in one profile.
• For partners — Four partner types, each with its own sign-up and tools: products and stock, orders, finances, schedules, reviews and complaints.
• How I led it — I owned the overall flows and design direction, and split the work across the team: one designer on the owner app, one on the partner side, so both apps grew from the same patterns.

• The pet profile powers everything — Set up once at onboarding (breed, age, allergies, vaccines), then reused in every booking. Owners pick a pet instead of retyping details, and the vet's notes flow back into the pet's health history.
• Four services, one pattern — Shopping, grooming, consultations and clinic visits share the same search, checkout, order status, complaint and review flows, so learning one teaches you all four.
• Partners resolve complaints in-app — Full refund, partial refund or a free service, chosen in a few taps, instead of a back-and-forth in chat.
• Honest about what chat can't do — Every vet consultation opens with a reminder that it doesn't replace a physical exam, and that emergencies should go straight to a clinic.

We designed the product in six sprints: onboarding and pet profiles, then the shop, orders, grooming, vet care and chat, with partner flows running alongside on phone and tablet.

After sprint 5, we ran an improvement round. Some technical constraints weren't covered by the earlier UI, and Indonesia's health regulations had changed, so we reworked orders, bookings, consultations and Home to match both.

300+ screens across two apps, released on iOS and Android.

Talk to partners after a few months of real use: which tools they open daily, and where they still fall back to WhatsApp.